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2018 has been an incredible year for the promotional products industry. Many trends from previous years are still relevant for 2019, but it is important to know that some products considered hot this year may not be popular next year. Trends are constantly changing as consumer behaviour and preferences are shifting.
Here are some of the latest trends that can make you stay ahead of the game and attract more customers in 2019:
Eco-friendly Promotional Products NZ
The eco-friendly trend continues to rise. Consumers prefer to keep promotional products that are environment-friendly. Improving your marketing strategy by incorporating natural and eco-friendly products will help your brand become increasingly popular among consumers. Some examples of eco-friendly promotional items are reusable water bottles, eco-friendly tote bags, and recycled notebooks. One of the hit products of 2018 was the reusable insulated coffee mugs.
Portable Power
There are two different promotional product trends when it comes to portable power. One is the classic power bank, which is still very useful and popular. This can come in all different sizes, shapes and colours. The other product is a wireless charger, that works with all phones that are compatible with wireless charging. Both these products can easily be customised to suit your brand’s vibe.
Custom Phone Accessories
Think about how many times you look at your phone a day. According to surveys, people check their phones up to 80 times a day. If you want to make as many impressions as possible, giving out phone accessories is definitely the way to go. A very popular promotional item when it comes to phone accessories is the phone grip, also called PopSocket. This product is great when texting with one hand, and when taking photos. It can also be used as a stand when watching movies etc.
Another product is the phone wallet. A PopSocket or a phone wallet with your logo on could result in your logo being seen up to 80 times a day!
Wireless promotional products
Wireless tech products will most likely continue to be a trend in 2019. The future will become increasingly wireless, and items such as wireless earbuds and headphones are a great way to show off your brand’s logo. These are a big hit when it comes to giveaways, and a must-have for people on the go.
Unique colours and textures
Promotional products with unique colours are great for making your brand stand out. A unique product will attract more customers. Pantone has named Living Coral as its Colour of the Year 2019, which will most likely influence the product development the coming year.
Office Promotional Items
Desktop items are also making a comeback. Padfolios and Notebooks are perfect giveaways for events and conferences where people have to take notes. Adding your logo to a custom notebook, padfolio or pen leaves an impression on the audience. These gifts will be used often, especially in businesses.
Apart from the above-mentioned items, the trend of packing several cohesive promotional items together will be at its peak in 2019. You can either build your own gift set or order sets that are already packaged for you.
If you’re already interested in a specific promotional item, then please feel free to browse our wide range of products. We have thousands of products to choose from. If you’re not sure what items are ideal for your company, or if the item you are looking for doesn’t exist at our website, please don’t hesitate to contact us today and we can have it made for you.
