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The success of trade show marketing depends on the way the staff interacts with prospects and attendees on the show floor. Your booth team is almost like the lifeblood of your exhibit – they can make or break your success at the trade show. As such, you need to staff your booth with the best […]
Category Archives: Business
22
Dec
Dec
Promotional merchandise is a great way to reach out and engage with your employees, customers, and prospective clients. Personalised promotional items seem to be the perfect solution to grab people’s attention, while also developing attraction with our brand. But a key characteristic of using branded merchandise is a lot more than just to drive attention […]
26
Aug
Aug
By only choosing the right promotional products, you can already promote and market your brand without having to put in heaps of effort. Whether you are giving promotional products for corporate giveaways to your clients or employees, selecting the products that are thoughtful and useful in people’s daily lives will have a much more powerful […]
30
Jul
Jul
Event marketing is one of the most crucial elements of an event as it helps to entice other people to join your event. A successful event marketing campaign gets you all the attention, buzz, and awareness that you need for your event. However, it is easier said than done, and it can be tough if […]
30
Apr
Apr
Welcoming new hires on the first day of the job, often referred to as the “onboarding process”, is a crucial step to create a good first impression. It is becoming increasingly important, which is often described as a “magic moment” when new employees decide whether to stay engaged or become disengaged with the company culture. […]