Welcoming new hires on the first day of the job, often referred to as the “onboarding process”, is a crucial step to create a good first impression. It is becoming increasingly important, which is often described as a “magic moment” when new employees decide whether to stay engaged or become disengaged with the company culture. […]
Author Archives: Lisa
10
Mar
Mar
Promotional products are one of the most effective marketing strategies your company can easily adopt, they include a range of creative products with your company’s logo on them, allowing you to build your brand awareness and be set apart from competitors. There is currently a wide range of promotional products available in the market, ranging […]
25
Feb
Feb
Selecting the right school leavers gift is important as it will become the perfect memento of a student’s school journey. The gift will allow students to move on from such a significant part of their lives whilst wearing / using the gift as a souvenir to remind them of their schooling years. School Leavers gear […]
16
Jan
Jan
Trade shows are a great opportunity for businesses to connect with like-minded organisations and potential clients/customers, as after all, the purpose of trade shows is to connect with people and heighten the attention that is directed at your organisation. The issue though that comes with trade shows is that as there are so many businesses […]
01
Dec
Dec
With Christmas fast approaching, it is a great time for businesses to sending out client gifts as a thankyou gesture for their business throughout the year. Rather than just sending out the stock standard gift of wine or chocolate, why not send something that would actually be of use?! Branded corporate gifts are a great […]
12
Nov
Nov
There could be a variety of reasons you decide to rebrand your business. Whether it’s a new venture, a different angle you want to take with your company or your consumers are just not happy with how they perceive the value of your brand, it’s time to shift gears. Rebranding isn’t easy but if you […]
Promotional Products
Key Strategies For Getting In Front Of Your Target Market With Promotional Products
12
Oct
Oct
Any business looking to win with their business strategy needs to continually evaluate their marketing and promotional mix. This mix includes direct marketing, public relations, advertising, sales promotion and personal selling. Sales promotions are an integral part of getting in front of your target market. Promotional products, just like any other strategy, need to be […]
12
Sep
Sep
Promotional products have been utilised as a marketing tactic for years as it is a great way to satisfy the needs of your consumers whilst spreading brand awareness and heightening brand recall amongst those consumers. Discover the key reasons behind why promotional products are highly successful for businesses. Brand Awareness / Cost Effective Advertising […]
10
Aug
Aug
Wouldn’t it make our morning routine that much easier if we didn’t have to think about what we were going to wear for the day? No more having to factor in the days activities at work, no more having to check the weather conditions. Instead, we just wake up and put on the same uniform […]
10
Jul
Jul
Customers love freebies, there is no denying that. Free promotional products are a great way for a business to advertise their brand whilst also rewarding their loyal customers, keeping them satisfied. Whilst most companies tend to opt for the more traditional route of giving away company branded pens, keychains or diaries, it is time for […]