According to a 2016 study from the Advertising Specialty Institute (ASI), most recipients of promotional products will keep them for eight months on average. The length of time a person will keep a promotional product is dependent on the item, for example, umbrellas lasting for an average of 14 months while hats will be kept […]
Category Archives: Promotional Products
22
Feb
Feb
The success of trade show marketing depends on the way the staff interacts with prospects and attendees on the show floor. Your booth team is almost like the lifeblood of your exhibit – they can make or break your success at the trade show. As such, you need to staff your booth with the best […]
27
Jan
Jan
Branded merchandise has been long known to serve as an effective means of connecting with customers. Its benefits are well-known, which includes raising awareness and keeping your brand on top-of-mind. Large corporations are especially well-known for giving away personalised merchandise. If you want to get your business noticed using branded merchandise, here are some smart ways […]
26
Aug
Aug
By only choosing the right promotional products, you can already promote and market your brand without having to put in heaps of effort. Whether you are giving promotional products for corporate giveaways to your clients or employees, selecting the products that are thoughtful and useful in people’s daily lives will have a much more powerful […]
30
Jul
Jul
Event marketing is one of the most crucial elements of an event as it helps to entice other people to join your event. A successful event marketing campaign gets you all the attention, buzz, and awareness that you need for your event. However, it is easier said than done, and it can be tough if […]
30
Jun
Jun
Sending out promotional products is one of the most cost-effective marketing strategies to raise awareness of your brand and grow your business. However, before implementing the strategy, one of the most common questions that may come in mind is “How do I measure the ROI of this campaign?” Although it may seem like measuring ROI […]
28
May
May
One of the major problems many organisations encounter is the struggles of keeping or retaining employees. Even with the continuous rising competition rate in the job market, keeping talented employees can be a considerably challenging task for many employers. These days, receiving a significant number in their paycheck may not be the only factor to […]
10
Mar
Mar
Promotional products are one of the most effective marketing strategies your company can easily adopt, they include a range of creative products with your company’s logo on them, allowing you to build your brand awareness and be set apart from competitors. There is currently a wide range of promotional products available in the market, ranging […]
25
Feb
Feb
Selecting the right school leavers gift is important as it will become the perfect memento of a student’s school journey. The gift will allow students to move on from such a significant part of their lives whilst wearing / using the gift as a souvenir to remind them of their schooling years. School Leavers gear […]
16
Jan
Jan
Trade shows are a great opportunity for businesses to connect with like-minded organisations and potential clients/customers, as after all, the purpose of trade shows is to connect with people and heighten the attention that is directed at your organisation. The issue though that comes with trade shows is that as there are so many businesses […]
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